Loyalty Best Practices
Memberson’s Loyalty Best Practises consist of executable loyalty practises to drive specific KPIs of the loyalty program.
Each practice consists of a short description followed by the concept, executable steps, KPIs and a detailed guide how to configure them in Memberson CRM and Engage solution.
The loyalty best practice database contains many different types of practices that you can use to deliver the right results for you. Below are examples of our best practices. Those marked details on request, require you to contact Memberson for further details.
These loyalty best practices assume you have an overall loyalty program and strategy. If you need help in determining what type of loyalty program and strategy that you should use, please see our loyalty consultation and workshops.
#29 Intelligent reactivation of members
(details on request)
#30 You are almost there – Tier promo
(details on request)
#31 Use point expiry as a sales opportunity
(details on request)
#32 Sign-up promotions to trigger pre-defined customer journeys
(details on request)
#33 Clienteling - power your sale staff with member information
(details on request)
#34 Use trigger based personalized communication on an individual level
(details on request)
#35 Online to drive offline interaction that strengthen brand connection
(details on request)
#36 Lucky draws that drives sales
(details on request)
#37 Birthday journeys that drive revenue
(details on request)
#38 Surprise benefits
(details on request)
#39 Scan for surprise
(details on request)
#40 Next-level Shopify abandoned cart management using member insights
(details on request)
#41 Auxiliary revenue with gift vouchers
(details on request)
#42 Apply local, regional, global contact policies to enforce rules to avoid over-communication
(details on request)
#43 Approval workflow to better control campaigns and budgets
(details on request)
#44 A/B testing with automated winner selection and execution
(details on request)
#45 Generate two sets of revenue streams by using your member database to promote brands
(details on request)
#46 Loyalty for active life-style to drive rewards and brand connection
(details on request)
#49 Capture missing member revenue with opportunity detection campaigns (cross-selling)
(details on request)
#50 Measure closed loop loyalty campaign success the right way
(details on request)
#51 Extend product lifecycle using loyalty techniques
(details on request)
#52 OCR AI-powered receipt processing to ensure 100% transaction capture rate
(details on request)
#53 Seamless partial refund logic to power bonus rewards that is fraud safe
(details on request)
#54 SMS integrated mobile verifications flow integrated with WhatsApp Opt-in and Opt-out
(details on request)
#55 Reducing point liability by over 30% with smart and flexible point expiry rules
(details on request)
#56 Smartly designed stackable member vouchers to drive repeat purchases
(details on request)
#57 Store loyalty fraud detection with high transaction frequency accounts with redemption
(details on request)
#58 Loyalty Rewards for Social Media Likes and Posts to drive brand marketing now possible
(details on request)
