Unique one-time promo codes for partners to drive acquisition and purchases

Description

You can sell or give unique one-time promo codes to third parties such as banks, credit card companies,
marketing companies and non-competing retailers to expand your member base and drive additional purchases. If you find the right partner you can create a win-win situation. In essence partners can buy or receive one-time codes that they can send to their customer that are unique for each person receiving it. When the person wants to use the one-time promo code they are required to sign up and can then utilize the one-time code with an attractive offer.

Examples of strategic benefits:

• Increase your member base via partners
• Drive additional purchases from new members attracted by the special promotional offer to them

There are many options available in determining the right partner(s), how to ensure you create a win-win scenario, what type of rewards that you should link to the one-time promo code and how this should be communicated. There is also an option to link this to the loyalty best practice partner promo codes which is the reverse (you receiving unique promo codes for your member base from a third party).

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Concept

Sell or give unique one-time promo codes to the right partners to expand your member base and drive additional purchases and revenue.

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Please contact Memberson for further details about this best practice, examples and details around the concept, execution, KPIs and how to set up in Memberson Loyalty CRM platform. Our Loyalty consulting experts can guide and help you to design, set up and execute on this best practice.

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